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diff --git a/zarb-ml/mageia-dev/20101003/000693.html b/zarb-ml/mageia-dev/20101003/000693.html new file mode 100644 index 000000000..3571e0dff --- /dev/null +++ b/zarb-ml/mageia-dev/20101003/000693.html @@ -0,0 +1,107 @@ +<!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 3.2//EN"> +<HTML> + <HEAD> + <TITLE> [Mageia-dev] Identifying Target Markets + </TITLE> + <LINK REL="Index" HREF="index.html" > + <LINK REL="made" HREF="mailto:mageia-dev%40mageia.org?Subject=Re%3A%20%5BMageia-dev%5D%20Identifying%20Target%20Markets&In-Reply-To=%3C201010031939.51674.yorick_%40openoffice.org%3E"> + <META NAME="robots" CONTENT="index,nofollow"> + <META http-equiv="Content-Type" content="text/html; charset=us-ascii"> + <LINK REL="Previous" HREF="000692.html"> + <LINK REL="Next" HREF="000695.html"> + </HEAD> + <BODY BGCOLOR="#ffffff"> + <H1>[Mageia-dev] Identifying Target Markets</H1> + <B>Graham Lauder</B> + <A HREF="mailto:mageia-dev%40mageia.org?Subject=Re%3A%20%5BMageia-dev%5D%20Identifying%20Target%20Markets&In-Reply-To=%3C201010031939.51674.yorick_%40openoffice.org%3E" + TITLE="[Mageia-dev] Identifying Target Markets">yorick_ at openoffice.org + </A><BR> + <I>Sun Oct 3 08:39:51 CEST 2010</I> + <P><UL> + <LI>Previous message: <A HREF="000692.html">[Mageia-dev] Identifying Target Markets +</A></li> + <LI>Next message: <A HREF="000695.html">[Mageia-dev] Identifying Target Markets +</A></li> + <LI> <B>Messages sorted by:</B> + <a href="date.html#693">[ date ]</a> + <a href="thread.html#693">[ thread ]</a> + <a href="subject.html#693">[ subject ]</a> + <a href="author.html#693">[ author ]</a> + </LI> + </UL> + <HR> +<!--beginarticle--> +<PRE>On Sunday 03 Oct 2010 19:34:28 Wolfgang Bornath wrote: +><i> 2010/10/3 andré <<A HREF="https://www.mageia.org/mailman/listinfo/mageia-dev">andr55 at laposte.net</A>>: +</I>><i> > Targeting the school boards makes a lot of sense. +</I>><i> +</I>><i> Again this is something you can not generalize, different countries +</I>><i> have different structures. +</I>><i> In Germany it is not a school board who decides what software will be +</I>><i> bought for a certain region or school. This is decided on state level +</I>><i> for the various states of the federal republic. You have to go to some +</I>><i> state office and compete with the reps of Microsoft. You do not talk +</I>><i> to parents or teachers, it's some bureaucrats who decide this over +</I>><i> here (with very few exceptions). +</I>><i> +</I>><i> Same with many other countries. This school board system as in the US +</I>><i> is not a world wide system. +</I> +Marc is talking about Canada and despite rumours to the contrary, Canada is as +much a part of the US as New Zealand is a part of Australia. + +And In fact in all of these countries and the UK as a matter of fact, software +purchase is a school decision. Education Departments, as in NZ, may negotiate +with vendors for a block price for schools but the purchase is the schools +decision. + +Targeting schools does make a lot of sense in a Global context. + +One local school here just went with Ubuntu on 1500 netbooks + +<A HREF="http://manaiakalani.blogspot.com/search/label/1%3A1">http://manaiakalani.blogspot.com/search/label/1%3A1</A> + +which will be one for every student. Interestingly they don't actually +advertise the OS, although they will be using the go-oo.org version of OOo +because of it's Googledocs/Zoho integration. + +There are a lot of other examples, you can talk to the people at the sharp end +on the K12OSN maillist if you want. It is a significant market, just ask MS, +they bleed just to keep a toehold.. + +Cheers +GL + +-- +Graham Lauder, +OpenOffice.org MarCon (Marketing Contact) NZ +<A HREF="http://marketing.openoffice.org/contacts.html">http://marketing.openoffice.org/contacts.html</A> + +OpenOffice.org Migration and training Consultant. + +INGOTs Assessor Trainer +(International Grades in Open Technologies) +www.theingots.org +</PRE> + + +<!--endarticle--> + <HR> + <P><UL> + <!--threads--> + <LI>Previous message: <A HREF="000692.html">[Mageia-dev] Identifying Target Markets +</A></li> + <LI>Next message: <A HREF="000695.html">[Mageia-dev] Identifying Target Markets +</A></li> + <LI> <B>Messages sorted by:</B> + <a href="date.html#693">[ date ]</a> + <a href="thread.html#693">[ thread ]</a> + <a href="subject.html#693">[ subject ]</a> + <a href="author.html#693">[ author ]</a> + </LI> + </UL> + +<hr> +<a href="https://www.mageia.org/mailman/listinfo/mageia-dev">More information about the Mageia-dev +mailing list</a><br> +</body></html> |