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diff --git a/zarb-ml/mageia-discuss/20101016/002423.html b/zarb-ml/mageia-discuss/20101016/002423.html new file mode 100644 index 000000000..6fb44ba2c --- /dev/null +++ b/zarb-ml/mageia-discuss/20101016/002423.html @@ -0,0 +1,159 @@ +<!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 3.2//EN"> +<HTML> + <HEAD> + <TITLE> [Mageia-discuss] Mageia logo proposals and selection + </TITLE> + <LINK REL="Index" HREF="index.html" > + <LINK REL="made" HREF="mailto:mageia-discuss%40mageia.org?Subject=Re%3A%20%5BMageia-discuss%5D%20Mageia%20logo%20proposals%20and%20selection&In-Reply-To=%3CAANLkTinv3__ty6PnKtyvQP3JdPyjFPVundUMbqLTeHK2%40mail.gmail.com%3E"> + <META NAME="robots" CONTENT="index,nofollow"> + <META http-equiv="Content-Type" content="text/html; charset=us-ascii"> + <LINK REL="Previous" HREF="002422.html"> + <LINK REL="Next" HREF="002424.html"> + </HEAD> + <BODY BGCOLOR="#ffffff"> + <H1>[Mageia-discuss] Mageia logo proposals and selection</H1> + <B>Gustavo Giampaoli</B> + <A HREF="mailto:mageia-discuss%40mageia.org?Subject=Re%3A%20%5BMageia-discuss%5D%20Mageia%20logo%20proposals%20and%20selection&In-Reply-To=%3CAANLkTinv3__ty6PnKtyvQP3JdPyjFPVundUMbqLTeHK2%40mail.gmail.com%3E" + TITLE="[Mageia-discuss] Mageia logo proposals and selection">giampaoli.gustavo at gmail.com + </A><BR> + <I>Sat Oct 16 06:16:50 CEST 2010</I> + <P><UL> + <LI>Previous message: <A HREF="002422.html">[Mageia-discuss] Mageia logo proposals and selection +</A></li> + <LI>Next message: <A HREF="002424.html">[Mageia-discuss] Mageia logo proposals and selection +</A></li> + <LI> <B>Messages sorted by:</B> + <a href="date.html#2423">[ date ]</a> + <a href="thread.html#2423">[ thread ]</a> + <a href="subject.html#2423">[ subject ]</a> + <a href="author.html#2423">[ author ]</a> + </LI> + </UL> + <HR> +<!--beginarticle--> +<PRE>2010/10/15 Gamaliel Lamboy Rodríguez <<A HREF="https://www.mageia.org/mailman/listinfo/mageia-discuss">gamalamboy at gmail.com</A>>: +><i> Therefore, the branding for +</I>><i> them cannot possibly insert Linux or other technical details; it is more of a +</I>><i> simplified picture of what Free Software is and how we insert ourselves into +</I>><i> that. This is seen in our Core Values, where the main focus is showing people +</I>><i> that we are a Community, not a corporation, and that we care about our users. +</I>><i> On the other side we have the intermediate-to-advanced Linux users, which CAN +</I>><i> and/or DO choose a Linux OS and FOSS Technologies. To these users we can +</I>><i> introduce a branding that includes our special characteristics in the Linux +</I>><i> world and the advantages of using our development branch, etc. But Graham's +</I>><i> point still stands, that we need to define these target markets more fully so +</I>><i> we can better assess the Mageia reputation in each of them. +</I> + +My opinion is from my POV: I'm a home user, FLOSS enthusiast, curious, +I love computers, love to read, love to learn, love to help in forums, +but in the end, I'm just a regular-guy-not-developer. I work in +nothing related with computers, just an administrative employee. I'm a +dad, I'm a husband. + +Said this, I start. + +What I see when I navigate Internet is this: + +<A HREF="http://www.microsoft.com/security_essentials/">http://www.microsoft.com/security_essentials/</A> + +<A HREF="http://www.apple.com/macosx/refinements/">http://www.apple.com/macosx/refinements/</A> + +<A HREF="http://www.apple.com/macosx/what-is-macosx/">http://www.apple.com/macosx/what-is-macosx/</A> + +<A HREF="http://windows.microsoft.com/en-US/windows/discover">http://windows.microsoft.com/en-US/windows/discover</A> + +<A HREF="http://www.ubuntu.com/desktop/features">http://www.ubuntu.com/desktop/features</A> + +These are examples of the way other big companies "sell" their +products. They keep it simple. They describe it with simplicity, +non-technical language. Obviously, they are targeting people that know +very little about computers, OS, software. + +Images are almost always showing mom+dad+kids (or teens) all together, +around the notebook, laughing, enjoying. Or teenagers with their +backpacks, and skates, cool clothes, doing things like chat, listening +music, watching a video, facebook, etc. + +My point is that these big companies, exhibit their products with a +"common people" language, showing images of common people, doing +ordinary things. + +Why? because common people is the people who need to be convinced. +Common people have doubts, maybe they are a little scare about if the +hit a key and a program is erased. + +People like all of you and me, know what we want and what we need +(talking about the OS and software and hardware). + +I know that I can mount a small server with an ordinary Win XP, if I +put in it the right software. The same XP that Microsoft "sell" to +ordinary people with nice images of the family watching Toy Story in +the notebook. + +I (and all of you) don't need that a company mounting images of a geek +mounting a server with Gentoo. Because we are not ordinary users. We +need something, we go to Google, we go to forums, we read a lot, we +pick the software we need, we set it up, and we mount whatever satisfy +our need. We're self sufficient. We are "special". + +We won't use Mageia because the marketing team convince us. We are +here to build it from the very base. + +Ordinary people must be convinced by us (or by our marketing team) +that Mageia is easy. That Mageia will not bite them. That they will +watch their movies, talk with their IM friends, listen music, create +their documents, without open a console and type "dark" commands that +they can't understand. + +We must make "common people" feel comfortable in Mageia. They must +feel joy using their computers with Mageia. To use Mageia must be easy +and pleasurable work/play/hand around with Mageia. + +Of course, the console will be there for "power users". Packages to +mount a servers will also be there too. But you don't need to create a +big marketing campaign for power users, because they know what is +available, and how to install it and configure. And if they don't, +they will read and learn. Because that's our nature. As regular +people's nature is "I don't care how it works, I just want it working +right and quick". + +So, I'm sorry but I agree with the people who want to target this +"ordinary people". Because I don't think that making Mageia easier and +friendly hurt or damage advanced users. Linux will be always powerful, +with the right packages. And any advanced user can make "urpmi +my-advanced-packages" whenever he/she needs. + +We need to attract more non-linux users. Because if all Linux distros +have 1% of the market, and we attract just users from other distros, +you only change the way that 1% is distributed. + +My respect to marketing team. + +Regards. + + +Gustavo Giampaoli (aka tavillo1980) +</PRE> + + +<!--endarticle--> + <HR> + <P><UL> + <!--threads--> + <LI>Previous message: <A HREF="002422.html">[Mageia-discuss] Mageia logo proposals and selection +</A></li> + <LI>Next message: <A HREF="002424.html">[Mageia-discuss] Mageia logo proposals and selection +</A></li> + <LI> <B>Messages sorted by:</B> + <a href="date.html#2423">[ date ]</a> + <a href="thread.html#2423">[ thread ]</a> + <a href="subject.html#2423">[ subject ]</a> + <a href="author.html#2423">[ author ]</a> + </LI> + </UL> + +<hr> +<a href="https://www.mageia.org/mailman/listinfo/mageia-discuss">More information about the Mageia-discuss +mailing list</a><br> +</body></html> |