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+ <H1>[Mageia-discuss] Mageia logo proposals and selection</H1>
+ <B>Graham Lauder</B>
+ <A HREF="mailto:mageia-discuss%40mageia.org?Subject=Re%3A%20%5BMageia-discuss%5D%20Mageia%20logo%20proposals%20and%20selection&In-Reply-To=%3C201010151319.54448.yorick_%40openoffice.org%3E"
+ TITLE="[Mageia-discuss] Mageia logo proposals and selection">yorick_ at openoffice.org
+ </A><BR>
+ <I>Fri Oct 15 02:19:54 CEST 2010</I>
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+<PRE>On Friday 15 Oct 2010 12:14:04 J.A. Magall&#243;n wrote:
+&gt;<i> On Thu, 14 Oct 2010 22:30:25 +1300, Graham Lauder &lt;<A HREF="https://www.mageia.org/mailman/listinfo/mageia-discuss">yorick_ at openoffice.org</A>&gt;
+</I>wrote:
+&gt;<i> &gt; We are in the desktop computing market, the chunk we want a part of is at
+</I>&gt;<i> &gt; present occupied by MS. In this market the name we want to promote is
+</I>&gt;<i> &gt; Mageia, we have no need to identify with Linux.
+</I>&gt;<i>
+</I>&gt;<i> Don't know how much salt I need for this, but please don't even try that,
+</I>&gt;<i> specially for non techincal people.
+</I>&gt;<i> They will think: ah, I can choose Windows, Linux or Mageia. Lets try some
+</I>&gt;<i> linux, people talk well about it...who will I impress if I said I installed
+</I>&gt;<i> a 'Mageia' ?
+</I>
+If Impressing someone else with their Computing platform is important to a
+person, they will go Mac.
+
+&gt;<i> Compare to 'hey, I finally found a Linux distro I can use', 'which one',
+</I>&gt;<i> 'mageia', 'mmm, lets try it...'.
+</I>
+The plethora of distributions simply adds confusion. Are people deciding on
+Mac deciding between OSX and FreeBSD?
+
+For nontechnical people Linux is confusing, because nontechnical people aren't
+going to be able to make a sensible choice between a deb based or rpm based,
+Gnome centric or KDE centric, zypper yum or apt and on and on.
+
+Ask a nontechnical user &quot;What is a distribution?&quot; what do you think the
+answer would be. People identify with brands. The question that they will
+most likely ask is Windows, Ubuntu, Mac or Mageia?(eventually :) ) Linux
+will feature for some but only a small minority.
+
+Nontechnical people, especially coming from a windows environment simply want
+to know: &quot;Will it do what I can do now in Windows&quot;, they really don't care
+about the kernel or any of the other stuff.
+
+
+--
+Graham Lauder,
+OpenOffice.org MarCon (Marketing Contact) NZ
+<A HREF="http://marketing.openoffice.org/contacts.html">http://marketing.openoffice.org/contacts.html</A>
+
+OpenOffice.org Migration and training Consultant.
+
+INGOTs Assessor Trainer
+(International Grades in Open Technologies)
+www.theingots.org
+</PRE>
+
+
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