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<H1>[Mageia-marketing] Installer images</H1>
<B>loqo</B>
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TITLE="[Mageia-marketing] Installer images">hoverflydesign at googlemail.com
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<I>Tue Mar 27 01:51:23 CEST 2012</I>
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<PRE>On 27/03/12 02:21, nicolas vigier wrote:
><i> On Sun, 25 Mar 2012, Max Quarterpleen wrote:
</I>><i>
</I>>><i> Alright people, it's time to start the discussion on the new installer
</I>>><i> images (or more accurately, continue from last week's meeting).
</I>>><i> A good jumping off point would be the texts.
</I>
>><i> We have 5 texts, but some people mostly me) are unhappy with them. I think
</I>>><i> that there should be more of an emphasis on the unique qualities of Mageia
</I>>><i> rather than pointing out all of the things that we do just like any other
</I>
+1
My suggestions below. I believe these points are important!
><i>
</I>><i> I would have texts about the following :
</I>><i>
</I>><i> - Free Software : explain that Mageia is free software and what it means
</I>><i> as new users may not know this
</I>
"Mageia is developed by a not-for-profit organisation"
(specifically don't say "non-profit" as it dilutes the meaning and
sounds like a business failure)
This aspect of Mageia is what separates it from Suse, Fedora, Ubuntu and
others. They *DO* care about profit, even if their Linux is free. It
colours their thinking and motives.
"Mageia is free in spirit - free to download, free to use, free of limits"
(try to cover libre and cost aspects of "free" without confusion)
"Mageia is made with passion by a global team"
(speaks for itself)
><i> - Mageia Community : explain that Mageia is built by a community, and
</I>><i> that people can join and help in different teams. List of teams and
</I>><i> short description of what they do, etc ...
</I>
"By installing Mageia ('using Mageia' on the live CD), you are ALREADY a
valuable part of the community!"
(Give users a feeling of importance)
"Here's how you can join in"
(Call to action)
Mention forums, teams, IRC, planets, Twitter, etc. here. Get traffic
coming to the community.
><i> - Main Mageia features : control center, number of packages, main
</I>><i> desktop environments available, etc ...
</I>
Start with a high-level view of major qualities first:
"Mageia is fast, stable, flexible, built on x years of Mandriva
expertise*, etc."
Then move onto the individual features as you've mentioned.
*Mention Mandriva sparingly. It's important to understand Mageia's
heritage but we need to build an identity beyond Mandrake/Mandriva.
Hope this helps.
loqo
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