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<H1>[Mageia-marketing] Plan - stuff to do pre Beta 1 release</H1>
<B>Wolfgang Bornath</B>
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TITLE="[Mageia-marketing] Plan - stuff to do pre Beta 1 release">molch.b at googlemail.com
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<I>Tue Apr 5 10:10:18 CEST 2011</I>
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<PRE>2011/4/5 Patricia Fraser <<A HREF="https://www.mageia.org/mailman/listinfo/mageia-marketing">trish at thefrasers.org</A>>:
><i>
</I>>><i> 2011/4/4 Patricia Fraser <<A HREF="https://www.mageia.org/mailman/listinfo/mageia-marketing">trish at thefrasers.org</A>>:
</I>>><i> > Hi all,
</I>>><i> >
</I>>><i> > Two things to be written - the release announcement, and the
</I>>><i> > wrapper words for the testing day procedure (to make a testing day
</I>>><i> > announcement).
</I>>><i> >
</I>>><i> > Help welcome!
</I>>><i> >
</I>>><i> > Testing day is Friday/Saturday (08/09-04-11), and we want to
</I>>><i> > announce it on release day (tomorrow) and propagate the
</I>>><i> > announcement widely.
</I>>><i> >
</I>>><i> > Comms plan: release announcement/testing day announcement
</I>>><i> >
</I>>><i> > What: release (alpha, beta or otherwise)
</I>>><i> >
</I>>><i> > Who to: Mageia community
</I>>><i> >        Open source communities
</I>>><i> >        wider community
</I>>><i> >
</I>>><i> > How:    Mageia blog
</I>>><i> >        Distrowatch
</I>>><i> >        slashdot
</I>>><i> >        other tech news sites
</I>>><i> >        Mageia lists - ask list members to forward it to their
</I>>><i> > communities (any we've missed) and i18n team, propagate in their
</I>>><i> > languages please
</I>>><i>
</I>>><i> I'd structure this a little bit different, although we mean the
</I>>><i> same:
</I>>><i>
</I>>><i> The "Who" is quite clear: the main announcer (ennael?)
</I>>><i> Text proposed by marcomm.
</I>><i>
</I>><i> The who I meant is "to whom are we speaking with this announcement?"
</I>><i>
</I>><i> From the roadmap, this release is for: packagers, developers, testers
</I>><i> (as per Alphas 1 and 2) and (new) test users.
</I>><i>
</I>><i> So, are we unleashing Beta 1 on the general public? How public do we
</I>><i> want this announcement to be?
</I>
Beginning with the Beta I'd go for general and public in full swing.
Like all other distros do.
><i> Next: the text of the actual announcement vs. the marketing/comms
</I>><i> text; where do we get hold of the actual announcement to write up a
</I>><i> release notice that a) refers to the announcement and b) can be
</I>><i> released?
</I>
Why do you see 2 documents? The actual announcement is what will be
published everywhere. What do you mean with "release notice"? I
understood that this time you will compile it and send it to ennael to
be published.
>><i>
</I>>><i> Where:
</I>>><i>
</I>>><i>  - internally
</I>>><i>  - - Blog
</I>>><i>  - - Forum
</I>>><i>  - - Mageia lists
</I>>><i>
</I>>><i>  - externally
</I>>><i>  - - Distrowatch
</I>>><i>  - - slashdot
</I>>><i>  - - other sites
</I>>><i>
</I>>><i>  - through i18n:
</I>>><i>  - - translations of the blog and the download page (as has been
</I>>><i> done for previous announcements)
</I>>><i>  - - spreading the announcement to local communities (lists,
</I>>><i> forums), local news sites and online magazines
</I>>><i>
</I>>><i> > Content:  what's being released
</I>>><i> >          what's new
</I>>><i>  - with link to the release notes
</I>>><i>
</I>>><i> >          where to go to get it
</I>>><i>  - link to the download page
</I>>><i>
</I>>><i> >          welcome to new users
</I>>><i> >          encourage new makers / contributors
</I>>><i> >          about Mageia
</I>>><i>
</I>>><i> To achieve worldwide attention (we should reach this until final) it
</I>>><i> should all be spread within a very tight time span, on the same day.
</I>>><i> People must be plastered with the Mageia announcement, wherever they
</I>>><i> look at that day.
</I>><i>
</I>><i> Yep. And today is release day, so I need to get cracking...
</I>><i>
</I>>><i>
</I>>><i> For the future we should implement a procedure where such
</I>>><i> announcements will be sent to the translators 1 day in advance.
</I>><i>
</I>><i> *If* I can get the info above, I'll have something for people to look
</I>><i> at/critique/translate by early afternoon. If not, not.
</I>
No, not this time. The official announcement will be made in the blog
and all i18n groups will use this.
>><i> > Extra for testing day:
</I>>><i> >        damsweb's testing procedure
</I>>><i> >        inside marcomm wrapper
</I>>><i> >
</I>>><i> > Time to write: marcomm bit, ready by 05-04-11
</I>>><i> >                testing wrapper, soon as I see damsweb's doc
</I>>><i>
</I>>><i> The same procedure in spreading as for the beta announcement,
</I>>><i> following as a sequel - people have to regard both announcements as
</I>>><i> related, the testing day as a follow-up to the release.
</I>><i>
</I>><i> Sure...
</I>><i>
</I>><i> Cheers!
</I>><i>
</I>><i> --
</I>><i> Trish Fraser, JD9R RQ2D
</I>><i> 52.4161N,16.9303E
</I>><i> di apr  5 07:03:32 CEST 2011
</I>><i> GNU/Linux 1997-2010 #283226 counter.li.org
</I>><i> andromeda up 13 hour(s), 6 min.
</I>><i> kernel 2.6.33.7-desktop-2mnb
</I>><i> --
</I>><i>
</I>><i> _______________________________________________
</I>><i> Mageia-marketing mailing list
</I>><i> <A HREF="https://www.mageia.org/mailman/listinfo/mageia-marketing">Mageia-marketing at mageia.org</A>
</I>><i> <A HREF="https://www.mageia.org/mailman/listinfo/mageia-marketing">https://www.mageia.org/mailman/listinfo/mageia-marketing</A>
</I>><i>
</I>><i>
</I></PRE>
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