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<H1>[Mageia-marketing] Plan - stuff to do pre Beta 1 release</H1>
<B>Patricia Fraser</B>
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TITLE="[Mageia-marketing] Plan - stuff to do pre Beta 1 release">trish at thefrasers.org
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<I>Tue Apr 5 07:09:00 CEST 2011</I>
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<PRE>Hi Wobo,
><i> Comments inside:
</I>
And mine:
><i> 2011/4/4 Patricia Fraser <<A HREF="https://www.mageia.org/mailman/listinfo/mageia-marketing">trish at thefrasers.org</A>>:
</I>><i> > Hi all,
</I>><i> >
</I>><i> > Two things to be written - the release announcement, and the
</I>><i> > wrapper words for the testing day procedure (to make a testing day
</I>><i> > announcement).
</I>><i> >
</I>><i> > Help welcome!
</I>><i> >
</I>><i> > Testing day is Friday/Saturday (08/09-04-11), and we want to
</I>><i> > announce it on release day (tomorrow) and propagate the
</I>><i> > announcement widely.
</I>><i> >
</I>><i> > Comms plan: release announcement/testing day announcement
</I>><i> >
</I>><i> > What: release (alpha, beta or otherwise)
</I>><i> >
</I>><i> > Who to: Mageia community
</I>><i> >        Open source communities
</I>><i> >        wider community
</I>><i> >
</I>><i> > How:    Mageia blog
</I>><i> >        Distrowatch
</I>><i> >        slashdot
</I>><i> >        other tech news sites
</I>><i> >        Mageia lists - ask list members to forward it to their
</I>><i> > communities (any we've missed) and i18n team, propagate in their
</I>><i> > languages please
</I>><i>
</I>><i> I'd structure this a little bit different, although we mean the
</I>><i> same:
</I>><i>
</I>><i> The "Who" is quite clear: the main announcer (ennael?)
</I>><i> Text proposed by marcomm.
</I>
The who I meant is "to whom are we speaking with this announcement?"
From the roadmap, this release is for: packagers, developers, testers
(as per Alphas 1 and 2) and (new) test users.
So, are we unleashing Beta 1 on the general public? How public do we
want this announcement to be?
Next: the text of the actual announcement vs. the marketing/comms
text; where do we get hold of the actual announcement to write up a
release notice that a) refers to the announcement and b) can be
released?
Next: who should see the marcomm text before it gets released, to say
yea/nay?
><i>
</I>><i> Where:
</I>><i>
</I>><i> - internally
</I>><i> - - Blog
</I>><i> - - Forum
</I>><i> - - Mageia lists
</I>><i>
</I>><i> - externally
</I>><i> - - Distrowatch
</I>><i> - - slashdot
</I>><i> - - other sites
</I>><i>
</I>><i> - through i18n:
</I>><i> - - translations of the blog and the download page (as has been
</I>><i> done for previous announcements)
</I>><i> - - spreading the announcement to local communities (lists,
</I>><i> forums), local news sites and online magazines
</I>><i>
</I>><i> > Content:  what's being released
</I>><i> >          what's new
</I>><i> - with link to the release notes
</I>><i>
</I>><i> >          where to go to get it
</I>><i> - link to the download page
</I>><i>
</I>><i> >          welcome to new users
</I>><i> >          encourage new makers / contributors
</I>><i> >          about Mageia
</I>><i>
</I>><i> To achieve worldwide attention (we should reach this until final) it
</I>><i> should all be spread within a very tight time span, on the same day.
</I>><i> People must be plastered with the Mageia announcement, wherever they
</I>><i> look at that day.
</I>
Yep. And today is release day, so I need to get cracking...
><i>
</I>><i> For the future we should implement a procedure where such
</I>><i> announcements will be sent to the translators 1 day in advance.
</I>
*If* I can get the info above, I'll have something for people to look
at/critique/translate by early afternoon. If not, not.
><i> > Extra for testing day:
</I>><i> >        damsweb's testing procedure
</I>><i> >        inside marcomm wrapper
</I>><i> >
</I>><i> > Time to write: marcomm bit, ready by 05-04-11
</I>><i> >                testing wrapper, soon as I see damsweb's doc
</I>><i>
</I>><i> The same procedure in spreading as for the beta announcement,
</I>><i> following as a sequel - people have to regard both announcements as
</I>><i> related, the testing day as a follow-up to the release.
</I>
Sure...
Cheers!
--
Trish Fraser, JD9R RQ2D
52.4161N,16.9303E
di apr 5 07:03:32 CEST 2011
GNU/Linux 1997-2010 #283226 counter.li.org
andromeda up 13 hour(s), 6 min.
kernel 2.6.33.7-desktop-2mnb
--
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