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<H1>[Mageia-marketing] Plan - stuff to do pre Beta 1 release</H1>
<B>Wolfgang Bornath</B>
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TITLE="[Mageia-marketing] Plan - stuff to do pre Beta 1 release">molch.b at googlemail.com
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<I>Tue Apr 5 02:46:02 CEST 2011</I>
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<PRE>Comments inside:
2011/4/4 Patricia Fraser <<A HREF="https://www.mageia.org/mailman/listinfo/mageia-marketing">trish at thefrasers.org</A>>:
><i> Hi all,
</I>><i>
</I>><i> Two things to be written - the release announcement, and the wrapper
</I>><i> words for the testing day procedure (to make a testing day
</I>><i> announcement).
</I>><i>
</I>><i> Help welcome!
</I>><i>
</I>><i> Testing day is Friday/Saturday (08/09-04-11), and we want to announce
</I>><i> it on release day (tomorrow) and propagate the announcement widely.
</I>><i>
</I>><i> Comms plan: release announcement/testing day announcement
</I>><i>
</I>><i> What: release (alpha, beta or otherwise)
</I>><i>
</I>><i> Who to: Mageia community
</I>><i>        Open source communities
</I>><i>        wider community
</I>><i>
</I>><i> How:    Mageia blog
</I>><i>        Distrowatch
</I>><i>        slashdot
</I>><i>        other tech news sites
</I>><i>        Mageia lists - ask list members to forward it to their
</I>><i> communities (any we've missed) and i18n team, propagate in their
</I>><i> languages please
</I>
I'd structure this a little bit different, although we mean the same:
The "Who" is quite clear: the main announcer (ennael?)
Text proposed by marcomm.
Where:
- internally
- - Blog
- - Forum
- - Mageia lists
- externally
- - Distrowatch
- - slashdot
- - other sites
- through i18n:
- - translations of the blog and the download page (as has been done
for previous announcements)
- - spreading the announcement to local communities (lists, forums),
local news sites and online magazines
><i> Content:  what's being released
</I>><i>          what's new
</I> - with link to the release notes
><i>          where to go to get it
</I> - link to the download page
><i>          welcome to new users
</I>><i>          encourage new makers / contributors
</I>><i>          about Mageia
</I>
To achieve worldwide attention (we should reach this until final) it
should all be spread within a very tight time span, on the same day.
People must be plastered with the Mageia announcement, wherever they
look at that day.
For the future we should implement a procedure where such
announcements will be sent to the translators 1 day in advance.
><i> Extra for testing day:
</I>><i>        damsweb's testing procedure
</I>><i>        inside marcomm wrapper
</I>><i>
</I>><i> Time to write: marcomm bit, ready by 05-04-11
</I>><i>                testing wrapper, soon as I see damsweb's doc
</I>
The same procedure in spreading as for the beta announcement,
following as a sequel - people have to regard both announcements as
related, the testing day as a follow-up to the release.
--
wobo
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