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<H1>[Mageia-dev] Identifying Target Markets</H1>
<B>Dubeau, Patrick</B>
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TITLE="[Mageia-dev] Identifying Target Markets">Patrick.Dubeau at ccq.org
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<I>Thu Sep 30 21:42:55 CEST 2010</I>
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<PRE>><i> > "A distribution for Newbie" is good, but I think what Graham said is
</I>><i> > better.
</I>><i>
</I>><i> Well,
</I>><i> saying "a distribution for newbies" is not as good as it sound.
</I>><i>
</I>><i> If you market the distribution so people think "if you are a newbie,
</I>><i> use
</I>><i> this distro", people will think "he use this distribution so he is a
</I>><i> newbie". This will drive knowledgeable peoples away to others
</I>><i> distribution, because they will feel they will learn more by using
</I>><i> another distro ( which is wrong ) and because others peoples will
</I>><i> appear
</I>><i> as more knowledgeable when they use a distro that is not aimed at
</I>><i> newbies.
</I>><i>
</I>><i> In turn, this mean a diminution of the global expertise in the
</I>><i> community. Less expert users to answer to support, less experts users
</I>><i> to
</I>><i> report bug, fix packages, create softwares or contribute, and to
</I>><i> basically teach to new users how to be good community member resulting
</I>><i> in less quality, and a less sustainable community.
</I>><i>
</I>><i> Apple does it correctly. They never say "we target newbie users".
</I>><i> See <A HREF="http://www.apple.com//why-mac/">http://www.apple.com//why-mac/</A>
</I>><i> "better computer" "most advanced os" "award winning support" "latest
</I>><i> technology" "software you love".
</I>><i>
</I>><i> Everything resolve around how they are good, not how beginner you can
</I>><i> be.
</I>><i>
</I>><i> Or see <A HREF="http://www.apple.com/why-mac/better-os/">http://www.apple.com/why-mac/better-os/</A>
</I>><i> they say "it is easy", but they never say "it is easy and can be used
</I>><i> by
</I>><i> a newbie". They say "it is easy and you will learn how to use it fast",
</I>><i> which is more positive.
</I>><i>
</I>><i> And so I think we should also try to avoid this pitfall, right from the
</I>><i> start, if we want to have a thriving sustainable community.
</I>><i>
</I>><i> --
</I>><i> Michael Scherer
</I>
Oh my god you're damn right on this one Michael.
I agree and +1000 on this one.
You see how perception is really important and we must send the right message
to future and potential contributors because every new user is a potential
contributor. Let's not forget that fact.
Patrick Dubeau (alias DaaX) - Webmaster MLO
<A HREF="http://www.mandrivalinux-online.org">http://www.mandrivalinux-online.org</A>
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