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diff --git a/zarb-ml/mageia-marketing/2011-March/000183.html b/zarb-ml/mageia-marketing/2011-March/000183.html new file mode 100644 index 000000000..24326ca8b --- /dev/null +++ b/zarb-ml/mageia-marketing/2011-March/000183.html @@ -0,0 +1,191 @@ +<!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 3.2//EN"> +<HTML> + <HEAD> + <TITLE> [Mageia-marketing] Fwd: Mageia product naming/scoping + </TITLE> + <LINK REL="Index" HREF="index.html" > + <LINK REL="made" HREF="mailto:mageia-marketing%40mageia.org?Subject=Re%3A%20%5BMageia-marketing%5D%20Fwd%3A%20%20Mageia%20product%20naming/scoping&In-Reply-To=%3CAANLkTin7tG_SxHw6m8wrhVetCtb2e19r4c9wF846xRV-%40mail.gmail.com%3E"> + <META NAME="robots" CONTENT="index,nofollow"> + <META http-equiv="Content-Type" content="text/html; charset=us-ascii"> + <LINK REL="Previous" HREF="000182.html"> + <LINK REL="Next" HREF="000184.html"> + </HEAD> + <BODY BGCOLOR="#ffffff"> + <H1>[Mageia-marketing] Fwd: Mageia product naming/scoping</H1> + <B>Romain d'Alverny</B> + <A HREF="mailto:mageia-marketing%40mageia.org?Subject=Re%3A%20%5BMageia-marketing%5D%20Fwd%3A%20%20Mageia%20product%20naming/scoping&In-Reply-To=%3CAANLkTin7tG_SxHw6m8wrhVetCtb2e19r4c9wF846xRV-%40mail.gmail.com%3E" + TITLE="[Mageia-marketing] Fwd: Mageia product naming/scoping">rdalverny at gmail.com + </A><BR> + <I>Wed Mar 23 16:21:23 CET 2011</I> + <P><UL> + <LI>Previous message: <A HREF="000182.html">[Mageia-marketing] 2011/week 11 meeting: websites, products, comm plan, action +</A></li> + <LI>Next message: <A HREF="000184.html">[Mageia-marketing] Mageia product naming/scoping +</A></li> + <LI> <B>Messages sorted by:</B> + <a href="date.html#183">[ date ]</a> + <a href="thread.html#183">[ thread ]</a> + <a href="subject.html#183">[ subject ]</a> + <a href="author.html#183">[ author ]</a> + </LI> + </UL> + <HR> +<!--beginarticle--> +<PRE>(cc-ing the list :-p ) + +---------- Forwarded message ---------- +From: Patricia Fraser +Date: Wed, Mar 16, 2011 at 22:46 +Subject: Re: [Mageia-marketing] Mageia product naming/scoping +To: Romain d'Alverny + +Hi Romain, + +><i> and thanks a lot for your insights. +</I> +You're welcome! + +><i> On Wed, Mar 16, 2011 at 20:19, Patricia Fraser +</I>><i> <<A HREF="https://www.mageia.org/mailman/listinfo/mageia-marketing">trish at thefrasers.org</A>> wrote: +</I>><i> > I'm conflating answers to package naming and website stuff +</I>><i> > together, because I think the two have some cross-over. +</I>><i> +</I>><i> To some extent. But the product ought to live without this website, +</I>><i> and the website is not only about the final (but about the process +</I>><i> to get there, and go beyond). At some point, we may even consider +</I>><i> to have a dedicated website for the product, but we're not there +</I>><i> yet. +</I> +The point I didn't communicate very well was: if we have the +distribution, and we want people to use it, we absolutely need to have +the information about it out there, easily accessible and readily +found, and the best place for that is on the Mageia website - so I +think the product really won't live without the website. + +We maybe don't need the website right this minute, but we need all +the time between now and release day for Mageia 1, to put things in +place - so it makes sense to talk about it now and plan for it. + +><i> I may not have been very specific on what is meant by a "use case" +</I>><i> here. It's not about targetting a gamers group, or a developr group, +</I>><i> or a hitchhikers group, etc. It's more about how experienced one is +</I>><i> (not at all, or to some extent) and how the linux distribution is +</I>><i> made available for testing/installation: install DVD, live/install +</I>><i> CD or USB key, netboot install, etc. +</I>><i> +</I>><i> This, because at this point at least, the only kind of "flavour" we +</I>><i> would have is this: how to download and use the very same product +</I>><i> (that is, the same tree of packages, available either through a +</I>><i> physical medium, either through the network). +</I>><i> +</I>><i> Well, that's true for the ISO meant to use live or install the +</I>><i> system. It's a little bit different for the pluggable storage (USB +</I>><i> key for now) that provides a different experience: you can use it +</I>><i> live, install it _and_ have a persistent storage for your data. +</I>><i> +</I>><i> So my naming question, to frame it better (and feel free to indicate +</I>><i> me how/where to make this more clear on the web page) is more about: +</I>><i>  * how do we name those different access/install experiences? the +</I>><i> same (Mageia) + a casual description (DVD, LiveCD, netinstall, +</I>><i> minimal, mobile)? (I favour this, but) or more inspirational names? +</I>><i>  * and how do we frame them to the new visitor that wants to +</I>><i> "download Mageia" ? +</I> +Okay - understood. Then, maybe, we name it according to the kind of +installation rather than something confusing, and we have a way for +a new user - I'm thinking new-to-Linux as much as new-to-Mageia - to +discover a) what each of them means *and* b) which of them will suit +this user at the moment. A "what does each one do" set of information +and a "which one do I want" set of information. + +><i> > Whatever "products" we have on our list (I hate that word. Can we +</I>><i> > find another, less commercial generic term for the various +</I>><i> > flavours of Mageia?), +</I>><i> +</I>><i> We could, but "product" is the result of some "production". Nothing +</I>><i> commercial in this. "artefact" wouldn't qualify I guess. No +</I>><i> particular idea here. +</I> +<marketing hat on> + +The problem with this kind of naming is that it's inward-facing - it +refers back to the people already in the project. We need an +outward-facing name, to talk to the people who aren't in the Mageia +community yet; once they've tried it, we hope they'll join! "Product" +is an expression that puts a fence between makers and newcomers. + +It would be good to name Mageia releases/iterations/flavours in a +way that says to the newcomer: "this is for you! We hope you like it!" +and even "if you like it, maybe you'll join us?" + +><i> >        - most of this info should be available from the packagers +</I>><i> > - can we ask them to give the comms team a heads-up in some +</I>><i> >          way when they add/change things, so information on +</I>><i> > flavour pages can be updated? +</I>><i> +</I>><i> That would rely on checking each package changelog and getting in +</I>><i> touch with the packagers. I don't know how to put some incentive (or +</I>><i> how to integrate these changelogs) as to make this more easily +</I>><i> informative. I believe mageia-app-db work done by Stormi can help a +</I>><i> lot here. +</I> +How do we get to take a look at what's currently in mageia-app-db? +I've seen some mention of it on the Devel list, but I haven't read +it in any detail. + +><i> > - have a progression from less to more technical/detailed info - +</I>><i> > links to package info, for instance, especially the Drak packages +</I>><i> > and their derivatives and other Mageia/Mandriva specialist +</I>><i> > packages - I've had msec installed for umpty years and I still +</I>><i> > haven't ever found decent documentation! +</I>><i> +</I>><i> Yes! To find the right balance, and delivering it as a useful, +</I>><i> clear, to the point doc, still attractive and welcoming. We can do +</I>><i> it. We can do it. There's a lot to learn from Rails and similar +</I>><i> modern web dev tools online documentation that is far ahead. +</I> +Documentation is often the poor relation, but it's the place where +makers talk to users; it's the place where we can be the most +welcoming - like a gateway into the community. Worth doing. + +Cheers! + + +-- +Trish Fraser, JD9R RQ2D +52.4161N,16.9303E +wo mrt 16 22:34:28 CET 2011 +GNU/Linux 1997-2010 #283226 counter.li.org +andromeda up 4 hour(s), 55 min. +kernel 2.6.33.7-desktop-2mnb +-- +-------------- next part -------------- +A non-text attachment was scrubbed... +Name: signature.asc +Type: application/pgp-signature +Size: 489 bytes +Desc: not available +URL: </pipermail/mageia-marketing/attachments/20110323/740f43e8/attachment.asc> +</PRE> + + +<!--endarticle--> + <HR> + <P><UL> + <!--threads--> + <LI>Previous message: <A HREF="000182.html">[Mageia-marketing] 2011/week 11 meeting: websites, products, comm plan, action +</A></li> + <LI>Next message: <A HREF="000184.html">[Mageia-marketing] Mageia product naming/scoping +</A></li> + <LI> <B>Messages sorted by:</B> + <a href="date.html#183">[ date ]</a> + <a href="thread.html#183">[ thread ]</a> + <a href="subject.html#183">[ subject ]</a> + <a href="author.html#183">[ author ]</a> + </LI> + </UL> + +<hr> +<a href="https://www.mageia.org/mailman/listinfo/mageia-marketing">More information about the Mageia-marketing +mailing list</a><br> +</body></html> |