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+ <H1>[Mageia-dev] Identifying Target Markets</H1>
+ <B>Samuel Verschelde</B>
+ <A HREF="mailto:mageia-dev%40mageia.org?Subject=Re%3A%20%5BMageia-dev%5D%20Identifying%20Target%20Markets&In-Reply-To=%3C201009301534.26730.stormi%40laposte.net%3E"
+ TITLE="[Mageia-dev] Identifying Target Markets">stormi at laposte.net
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+ <I>Thu Sep 30 15:34:26 CEST 2010</I>
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+<PRE>
+Le jeudi 30 septembre 2010 13:21:04, Graham Lauder a &#233;crit :
+&gt;<i> Our principle competitor, MS competes against the Linux universe as a whole
+</I>&gt;<i> but other distros compete for the MS user base aimed at particular
+</I>&gt;<i> Demographics. For instance:
+</I>&gt;<i> OpenSUSE aims at the &quot;Power User&quot; Market
+</I>&gt;<i> Ubuntu aims at the young individual end of the market
+</I>&gt;<i> CentOS at Community enterprise and Not For Profits
+</I>&gt;<i> Fedora at the Computing Professional
+</I>&gt;<i>
+</I>&gt;<i> Mageia could therefore aim at the Young Married professional market, being the
+</I>&gt;<i> Distro that could be installed on the home computer and geared so that the
+</I>&gt;<i> whole family could use it.
+</I>
+I don't know whether I agree or not, but I would like to point out that to me Mandriva is/was et Mageia will/could be a generalist distribution.
+
+Which means :
+- suitable for power users (if one can count me in this category, Mandriva is my desktop of choice)
+- suitable for your individuals (My young brother uses Mandriva Linux)
+- suitable for community enterprise and for professionnal actors (We've got more than 400 Mandriva Free servers in production in french hospitals, and several workstations here)
+
+I know there is a difference between saying that the distro is &quot;suitable&quot; for something and its marketing targeting , but I still remember people telling me &quot;Mandriva is a distro for newbies, not for power users or businesses&quot;. I want to avoid this at all prices.
+
+If I were to choose right now, I would say : advertise Mageia as a generalist distro suitable for many needs just like Mandriva is/was, and then have specific compaigns to highlight some specific usages : in educationnal fields, server usage, workstation usage, etc.
+
+Regards
+
+Samuel Verschelde
+
+</PRE>
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