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diff --git a/zarb-ml/mageia-artwork/2011-January/000054.html b/zarb-ml/mageia-artwork/2011-January/000054.html new file mode 100644 index 000000000..073ccf60d --- /dev/null +++ b/zarb-ml/mageia-artwork/2011-January/000054.html @@ -0,0 +1,157 @@ +<!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 3.2//EN"> +<HTML> + <HEAD> + <TITLE> [Mageia-artwork] brand/logo management, official/derivative + </TITLE> + <LINK REL="Index" HREF="index.html" > + <LINK REL="made" HREF="mailto:mageia-artwork%40mageia.org?Subject=Re%3A%20%5BMageia-artwork%5D%20brand/logo%20management%2C%20official/derivative&In-Reply-To=%3C4D3640B3.5020900%40faurax.fr%3E"> + <META NAME="robots" CONTENT="index,nofollow"> + <META http-equiv="Content-Type" content="text/html; charset=us-ascii"> + <LINK REL="Previous" HREF="000045.html"> + <LINK REL="Next" HREF="000059.html"> + </HEAD> + <BODY BGCOLOR="#ffffff"> + <H1>[Mageia-artwork] brand/logo management, official/derivative</H1> + <B>Olivier FAURAX</B> + <A HREF="mailto:mageia-artwork%40mageia.org?Subject=Re%3A%20%5BMageia-artwork%5D%20brand/logo%20management%2C%20official/derivative&In-Reply-To=%3C4D3640B3.5020900%40faurax.fr%3E" + TITLE="[Mageia-artwork] brand/logo management, official/derivative">olivier at faurax.fr + </A><BR> + <I>Wed Jan 19 02:38:59 CET 2011</I> + <P><UL> + <LI>Previous message: <A HREF="000045.html">[Mageia-artwork] brand/logo management, official/derivative +</A></li> + <LI>Next message: <A HREF="000059.html">[Mageia-artwork] brand/logo management, official/derivative +</A></li> + <LI> <B>Messages sorted by:</B> + <a href="date.html#54">[ date ]</a> + <a href="thread.html#54">[ thread ]</a> + <a href="subject.html#54">[ subject ]</a> + <a href="author.html#54">[ author ]</a> + </LI> + </UL> + <HR> +<!--beginarticle--> +<PRE>Le 17/01/2011 22:24, Romain d'Alverny a écrit : +><i> Hi there, +</I>><i> +</I>><i> before posting this to the -discuss list (and later on on the web page +</I>><i> as soon as we have final versions), here is a point founders discussed +</I>><i> about the Mageia brand and logo management (regarding official and +</I>><i> community derivative uses). Your input is welcome. +</I>><i> +</I>><i> We (founders) want to have a separate identity for: +</I>><i> - what is officially released by the Mageia project as such, +</I>><i> - and what is released as derivative work from the Mageia project +</I>><i> (being ISOs or other things). +</I> +As an example, look at the difference between the former +ubuntu/canonical logos. +<A HREF="http://www.ivankristianto.com/wp-content/uploads/2009/04/ubuntu-logo217.gif">http://www.ivankristianto.com/wp-content/uploads/2009/04/ubuntu-logo217.gif</A> +<A HREF="http://www.webactus.net/wp-content/uploads/2010/01/687px-Canonical_logo.png">http://www.webactus.net/wp-content/uploads/2010/01/687px-Canonical_logo.png</A> + +The whole thing has been redesigned since, and it's worth reading : +<A HREF="http://design.canonical.com/the-toolkit/ubuntu-brand-guidelines/">http://design.canonical.com/the-toolkit/ubuntu-brand-guidelines/</A> +For example, they defines colors (orange, grey, white and +aubergine/purple), and they use it differently for ubuntu (orange on +white, highlight in purple) and canonical (aubergine on grey, highlight +in orange). + +I definitely need someone who can choose colors like that. + +><i> We already have the official Mageia logo (waiting for +</I>><i> refinements/discussions yet, another separate mail), designed by +</I>><i> Olivier. We would like, if possible, to have the Mageia +</I>><i> derivative/community logo based on the official, so there is an +</I>><i> obvious connection, yet difference between the two. +</I> +An idea to be refined : +- color the cauldron body with a color representing the desktop (or +purpose) : blue for KDE, red for GNOME, and so on, the border being +untouchable black +- let the top 3 bubbles color and the "eia" letters color chosen by the +group, "mag" being untouchable black + +So the logo will have a untouchable part, and a "use your colors" part. +I think that every group can choose a set of 3 colors to represent +themselves (it's not a flag or something like that). + +I'll try to make a sketch of that idea. + +Something to discuss : would we be open to replace one of the last +letter ? For example, the Paris User Group replacing the i of mageia +with an effeil tower ? (I would be ok, as it's in the 3 final letters). + +><i> Why set two logos? We don't want to have the official Mageia identity +</I>><i> face misuses or be diluted - there will be guidelines to prevent that +</I>><i> of course, but we still prefer to keep some tighter control over the +</I>><i> logo usage. +</I>><i> +</I>><i> So to allow/ease derivative/community uses, we need to setup a +</I>><i> dedicated logo (still with important guidelines/purposes to follow). +</I>><i> There are several use cases that should be facilitated with that: +</I>><i> - derivative/customized distribution release, +</I>><i> - local communities events, +</I>><i> - communities web sites. +</I> +Note that this can be combinated e.g. you need a logo for the KDE liveCD +from the Italian group. + +><i> In short, that would make: +</I>><i> - official Mageia.Org brand/logo (the one chosen a few days ago) => +</I>><i> strict guidelines, for Mageia.Org official releases only (and quotes) +</I>><i> - Mageia community derivated identity (for local +</I>><i> communities/projects/initiatives that are tied to Mageia but not +</I>><i> necessarily officially managed) => strict guidelines too, but for +</I>><i> community/derivative uses +</I>><i> - case by case management for further logos, with required approval +</I>><i> from the artwork team and validation from council or board. +</I>><i> - exclusive source distribution from Mageia.org website (or dedicated +</I>><i> Mageia.org artwork website). +</I>><i> +</I>><i> What's your take on this? +</I> +It's ok for me. +You might also start a list of communities to see if our process can +provide a logo for each of them. It would be better to do it for them +rather than waiting for them to design their own logo, by the way. + +Oh, and finally, I've got it : +<A HREF="http://www.flickr.com/photos/ofaurax/5368859836/">http://www.flickr.com/photos/ofaurax/5368859836/</A> +(I did it quickly with random colors, I hope you'll get the idea) + +Have a nice... night +-- +Olivier FAURAX, <A HREF="http://ofaurax.free.fr/">http://ofaurax.free.fr/</A> +Pour les images vectorielles (logos, schémas), utilisez Inkscape : +<A HREF="http://www.inkscape.org/?lang=fr">http://www.inkscape.org/?lang=fr</A> +</PRE> + + + + + + + + + + +<!--endarticle--> + <HR> + <P><UL> + <!--threads--> + <LI>Previous message: <A HREF="000045.html">[Mageia-artwork] brand/logo management, official/derivative +</A></li> + <LI>Next message: <A HREF="000059.html">[Mageia-artwork] brand/logo management, official/derivative +</A></li> + <LI> <B>Messages sorted by:</B> + <a href="date.html#54">[ date ]</a> + <a href="thread.html#54">[ thread ]</a> + <a href="subject.html#54">[ subject ]</a> + <a href="author.html#54">[ author ]</a> + </LI> + </UL> + +<hr> +<a href="https://www.mageia.org/mailman/listinfo/mageia-artwork">More information about the Mageia-artwork +mailing list</a><br> +</body></html> |