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authorNicolas Vigier <boklm@mageia.org>2013-04-14 13:46:12 +0000
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+ <H1>[Mageia-discuss] Mageia logo proposals and selection</H1>
+ <B>andr&#233;</B>
+ <A HREF="mailto:mageia-discuss%40mageia.org?Subject=Re%3A%20%5BMageia-discuss%5D%20Mageia%20logo%20proposals%20and%20selection&In-Reply-To=%3C4CBFC8AA.7040503%40laposte.net%3E"
+ TITLE="[Mageia-discuss] Mageia logo proposals and selection">andr55 at laposte.net
+ </A><BR>
+ <I>Thu Oct 21 06:59:22 CEST 2010</I>
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+<PRE>Frank Griffin a &#233;crit :
+&gt;<i> Gustavo Giampaoli wrote:
+</I>&gt;<i>
+</I>&gt;&gt;<i> So, I'm sorry but I agree with the people who want to target this
+</I>&gt;&gt;<i> &quot;ordinary people&quot;. Because I don't think that making Mageia easier and
+</I>&gt;&gt;<i> friendly hurt or damage advanced users. Linux will be always powerful,
+</I>&gt;&gt;<i> with the right packages. And any advanced user can make &quot;urpmi
+</I>&gt;&gt;<i> my-advanced-packages&quot; whenever he/she needs.
+</I>&gt;&gt;<i>
+</I>&gt;&gt;<i> We need to attract more non-linux users.
+</I>&gt;&gt;<i>
+</I>&gt;&gt;<i>
+</I>&gt;<i> This is getting very repetitive. Your argument, and the arguments of
+</I>&gt;<i> those who argue your point of view all make perfect sense and flow
+</I>&gt;<i> logically, *IF* you accept the premise that the mission of Mageia is to
+</I>&gt;<i> entice computer-ignorant or computer-antagonistic people, or even just
+</I>&gt;<i> non-linux newbies, to use Mageia.
+</I>&gt;<i>
+</I>&gt;<i> This *might* be a given if Mageia was a company organized to make a
+</I>&gt;<i> profit. But it's not. It's a group of primarily technical people who
+</I>&gt;<i> decided to fork Mandriva because they felt that the technical excellence
+</I>&gt;<i> of the distro was being compromised by Mandriva's corporate goals.
+</I>&gt;<i>
+</I>&gt;<i> In a perfect world, where volunteer labor was in infinite supply, and
+</I>&gt;<i> was paid solely in terms of satisfaction that what they achieved met
+</I>&gt;<i> their own goals, a community distro would be built up of layers, each
+</I>&gt;<i> building on the ones below it.
+</I>&gt;<i>
+</I>&gt;<i> Developers would not need to care about appealing to users on any level
+</I>&gt;<i> other than providing needed function. They would produce non-GUI
+</I>&gt;<i> components which had enough configurable options to satisfy anyone from
+</I>&gt;<i> your grandma to Linus Torvalds.
+</I>&gt;<i>
+</I>&gt;<i> Other developers who were so inclined would write GUI interfaces to
+</I>&gt;<i> these services which exposed all of this flexibility, or most of it, or
+</I>&gt;<i> some of it, or very little of it, depending on whether they were
+</I>&gt;<i> producing a UI aimed at Linus or grandma or someone in between.
+</I>&gt;<i>
+</I>&gt;<i> The same would go for installs: the base install would be componentized
+</I>&gt;<i> and configurable and open, and interested parties would customize this
+</I>&gt;<i> for a variety of target audiences.
+</I>&gt;<i>
+</I>&gt;<i> The FOSS world isn't perfect, but only in the sense that the volunteer
+</I>&gt;<i> labor supply isn't infinite. Without an infinite supply, the activities
+</I>&gt;<i> that don't get performed for resource reasons will be determined by the
+</I>&gt;<i> satisfaction metric - if the target audience isn't important enough to
+</I>&gt;<i> some group of technical people to impel them to customize a UI and an
+</I>&gt;<i> install (and documentation) for that target audience, then that audience
+</I>&gt;<i> won't see their needs addressed.
+</I>&gt;<i>
+</I>&gt;<i> In the corporate world, you have to make a profit. Because you have
+</I>&gt;<i> limited resources, and because you can't risk basing your enterprise on
+</I>&gt;<i> packages you don't control, you have to address all of the above tasks
+</I>&gt;<i> with a finite pool of resources.
+</I>&gt;<i>
+</I>&gt;<i> Because of that, you can't afford to design your distro to be
+</I>&gt;<i> configurable and flexible enough to even *potentially* please every set
+</I>&gt;<i> of target users. Since the number of target user groups determines the
+</I>&gt;<i> amount of resource you need to satisfy them, it follows that you have to
+</I>&gt;<i> limit that number in order to satisfy your chosen group or groups with
+</I>&gt;<i> the resources you can afford.
+</I>&gt;<i>
+</I>&gt;<i> This is where marketing becomes invaluable; it uses quantitative
+</I>&gt;<i> analyses to determine which target group(s) represent the greatest
+</I>&gt;<i> potential for profit, and the result of those analyses will determine
+</I>&gt;<i> what development works on, what the tools look like, and what the
+</I>&gt;<i> install looks like.
+</I>&gt;<i>
+</I>&gt;<i> If you accept that the marketing results must be correct, then it makes
+</I>&gt;<i> no sense for development to build flexibility into software that will
+</I>&gt;<i> never be used, or for the install team to allow for any install paradigm
+</I>&gt;<i> that isn't directly oriented to your target user groups. Basically,
+</I>&gt;<i> marketing drives the truck, and every group associated with production
+</I>&gt;<i> centers their activity on marketing's objectives.
+</I>&gt;<i>
+</I>&gt;<i> This minimizes development costs, and will produce the greatest profit
+</I>&gt;<i> from the number of sales made. Developers are hired to do only that
+</I>&gt;<i> work that supports marketing's directives, and the theory is that they
+</I>&gt;<i> work primarily for the money. They are controlled by Marketing, which
+</I>&gt;<i> derives its authority from the owners or shareholders (&quot;stakeholders&quot; to
+</I>&gt;<i> use the fashionable economics term).
+</I>&gt;<i>
+</I>&gt;<i> ***That said***,,,
+</I>&gt;<i>
+</I>&gt;<i> Mageia is not a company. We have no shareholders, and no financial hold
+</I>&gt;<i> over the developers. No marketing group has directorial authority over
+</I>&gt;<i> the developers, because there is no &quot;stakeholder&quot; group which can grant
+</I>&gt;<i> that authority. No number of users suborned from Windows or Mac or
+</I>&gt;<i> Ubuntu puts a penny into the pockets of anyone involved in Mageia.
+</I>&gt;<i>
+</I>&gt;<i> Saying &quot;we believe that a large number of users will switch to Mageia if
+</I>&gt;<i> we limit our focus to such-and-such&quot; is interesting and may even be
+</I>&gt;<i> accurate. It is also immaterial, unless the validity of the statement
+</I>&gt;<i> somehow gives you the authority to direct the actions of the others
+</I>&gt;<i> involved in Mageia.
+</I>&gt;<i>
+</I>&gt;<i> In FOSS, it doesn't. If enough people agree with your objective, you
+</I>&gt;<i> may find that you have enough critical mass to produce a derived distro
+</I>&gt;<i> with a face and personality which matches your objectives.
+</I>&gt;<i>
+</I>&gt;<i> But to say that the entire community has to direct and/or limit their
+</I>&gt;<i> efforts to your target group just because you can demonstrate that you
+</I>&gt;<i> can wean them away from some other product ignores the fact that such a
+</I>&gt;<i> goal may give no or even negative satisfaction to those expected to do
+</I>&gt;<i> the technical work. That's not to say that they dispute your skills in
+</I>&gt;<i> determining a target market, but simply that they derive no satisfaction
+</I>&gt;<i> in doing or limiting their work to address that market.
+</I>&gt;<i>
+</I>&gt;<i> Graham is fond of saying that &quot;you can't be all things to all people&quot;,
+</I>&gt;<i> but that's only true in the area of the spectrum where his skills come
+</I>&gt;<i> into play.
+</I>&gt;<i>
+</I>&gt;<i> In development, the entire concept of Software Architecture and
+</I>&gt;<i> Component-Driven design is directed towards producing components with
+</I>&gt;<i> enough flexibility to be configured for any possible use of the
+</I>&gt;<i> functionality represented by that component. When not constrained by
+</I>&gt;<i> the profit motive, development will produce flexible and adaptable
+</I>&gt;<i> components, and rely on upstream integrators to tailor or limit their
+</I>&gt;<i> function to a particular market.
+</I>&gt;<i>
+</I>&gt;<i> In reality, this often aligns with the profit motive, since (oh horrors)
+</I>&gt;<i> it actually may happen that Marketing is wrong, in which case the
+</I>&gt;<i> company is at least left with saleable software assets as opposed to
+</I>&gt;<i> software locked into a vision which didn't work.
+</I>&gt;<i>
+</I>&gt;<i> The significant costs of trying to be all things to all people, both in
+</I>&gt;<i> resource cost and opportunity cost, come much further up the product
+</I>&gt;<i> development chain, in QA, documentation, marketing, sales focus, and
+</I>&gt;<i> other such non-development areas. That's where you have to decide which
+</I>&gt;<i> way(s) to go, to the exclusion of others, not at the development layer.
+</I>&gt;<i>
+</I>Right on the mark :)
+- Andr&#233; (andre999)
+
+</PRE>
+
+
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