[Mageia-marketing] Plan - stuff to do pre Beta 1 release

Tue Apr 5 03:27:08 CEST 2011

2011/4/5 Wolfgang Bornath <molch.b at googlemail.com>:
+> Comments inside:
+>
+> 2011/4/4 Patricia Fraser <trish at thefrasers.org>:
+>> Hi all,
+>>
+>> Two things to be written - the release announcement, and the wrapper
+>> words for the testing day procedure (to make a testing day
+>> announcement).
+>>
+>> Help welcome!
+>>
+>> Testing day is Friday/Saturday (08/09-04-11), and we want to announce
+>> it on release day (tomorrow) and propagate the announcement widely.
+>>
+>> Comms plan: release announcement/testing day announcement
+>>
+>> What: release (alpha, beta or otherwise)
+>>
+>> Who to: Mageia community
+>>        Open source communities
+>>        wider community
+>>
+>> How:    Mageia blog
+>>        Distrowatch
+>>        slashdot
+>>        other tech news sites
+>>        Mageia lists - ask list members to forward it to their
+>> communities (any we've missed) and i18n team, propagate in their
+>> languages please
+>
+> I'd structure this a little bit different, although we mean the same:
+>
+> The "Who" is quite clear: the main announcer (ennael?)
+> Text proposed by marcomm.
+>
+> Where:
+>
+>  - internally
+>  - - Blog
+>  - - Forum
+>  - - Mageia lists
+>
+>  - externally
+>  - - Distrowatch
+>  - - slashdot
+>  - - other sites
+
+Not forgetting facebook, twitter and all others! :)
+
+>  - through i18n:
+>  - - translations of the blog and the download page (as has been done
+> for previous announcements)
+>  - - spreading the announcement to local communities (lists, forums),
+> local news sites and online magazines
+>
+>> Content:  what's being released
+>>          what's new
+>  - with link to the release notes
+>
+>>          where to go to get it
+>  - link to the download page
+>
+>>          welcome to new users
+>>          encourage new makers / contributors
+>>          about Mageia
+>
+> To achieve worldwide attention (we should reach this until final) it
+> should all be spread within a very tight time span, on the same day.
+> People must be plastered with the Mageia announcement, wherever they
+> look at that day.
+>
+> For the future we should implement a procedure where such
+> announcements will be sent to the translators 1 day in advance.
+>
+>> Extra for testing day:
+>>        damsweb's testing procedure
+>>        inside marcomm wrapper
+>>
+>> Time to write: marcomm bit, ready by 05-04-11
+>>                testing wrapper, soon as I see damsweb's doc
+>
+> The same procedure in spreading as for the beta announcement,
+> following as a sequel - people have to regard both announcements as
+> related, the testing day as a follow-up to the release.
+
+-- 
+wobo
+