[Mageia-discuss] Mageia logo proposals and selection

Thu Oct 14 07:38:43 CEST 2010

Graham Lauder skrev 14.10.2010 07:24:
+ > On Thursday 14 Oct 2010 16:16:39 Tux99 wrote:
+[...]
+>
+> Damned by faint praise, and frankly I'm insulted, I suggest you read the Core
+> Values statement which is up on the website now I think and which I and my
+> team put together in deep consultation with the founders.
+
+[...]
+
+> especially when you say it as though you have a deep dark knowledge.  I don't
+> really have time to do marketing 101 here and It's wasting my time when I
+> could be doing the more useful things that the Founders have asked us to do.
+>
+
+Now this last comment does not at all follow the Values...
+The "more useful things to do" approach is never a good argument... ever...
+
+> However:
+> Marketing raises Brand awareness
+> It connects a value with the product in the Consumers mind
+> It connects a brand with people on an emotional level
+>
+> That's it, Getting people to use it is Sales which is a different beast
+> altogether.
+>
+
+True.
+
+> We get people to see the brand, connect with the brand and then think about
+> investigating it after that it's sales and engineering.
+>
+
+But as one point already made, namely the "engineering part"...
+It does not help if we get a brand, but no developers & testers that is 
+interested in it...
+
+>>
+>> Software is not a car or a handbag or a jacket, those are items where
+>> looks and design counts a lot, with software the only design that counts
+>> is UI interface design aimed at maximising usability.
+>
+
+One thing that we must be careful about is the "maximising usability" 
+part, as it's easy to get it so "dumbed down" that it ends up 
+useless/annoying for many users...
+
+>
+> There is an old saying there are none so blind as those that will not see, and
+> it doesn't matter how good the UI is, if no-one looks at it, it's the same for
+> anything, you can make it as pretty and as usable as you want if nobody knows
+> the brand exists then the only ones that will connect are the ones that
+> stumble across it accidentally.
+>
+
+True.
+
+> Once more, this is wasting my time and there is no point in discussing this
+> with a closed mind and entrenched attitudes.
+>
+
+and the Values got hit again :(
+please think before you write.
+
+And if you think of the last statement, the "closed mind" part goes both 
+ways.
+Many things in this discussion does come out as "closed marketing mind" 
+vs "closed user/developer mind".
+
+--
+Thomas
+