[Mageia-dev] Identifying Target Markets

Thu Sep 30 20:41:01 CEST 2010

Le jeudi 30 septembre 2010 à 22:05 +0800, Kira a écrit :
+
+> "A distribution for Newbie" is good, but I think what Graham said is  
+> better.
+
+Well, 
+saying "a distribution for newbies" is not as good as it sound.
+
+If you market the distribution so people think "if you are a newbie, use
+this distro", people will think "he use this distribution so he is a
+newbie". This will drive knowledgeable peoples away to others
+distribution, because they will feel they will learn more by using
+another distro ( which is wrong ) and because others peoples will appear
+as more knowledgeable when they use a distro that is not aimed at
+newbies.
+
+In turn, this mean a diminution of the global expertise in the
+community. Less expert users to answer to support, less experts users to
+report bug, fix packages, create softwares or contribute, and to
+basically teach to new users how to be good community member resulting
+in less quality, and a less sustainable community.
+
+Apple does it correctly. They never say "we target newbie users".
+See http://www.apple.com//why-mac/ 
+"better computer" "most advanced os" "award winning support" "latest
+technology" "software you love".
+
+Everything resolve around how they are good, not how beginner you can
+be. 
+
+Or see http://www.apple.com/why-mac/better-os/
+they say "it is easy", but they never say "it is easy and can be used by
+a newbie". They say "it is easy and you will learn how to use it fast",
+which is more positive. 
+
+And so I think we should also try to avoid this pitfall, right from the
+start, if we want to have a thriving sustainable community.
+ 
+-- 
+Michael Scherer
+
+