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+ <H1>[Mageia-marketing] Plan - stuff to do pre Beta 1 release</H1>
+ <B>Bradley D. Thornton</B>
+ <A HREF="mailto:mageia-marketing%40mageia.org?Subject=Re%3A%20%5BMageia-marketing%5D%20Plan%20-%20stuff%20to%20do%20pre%20Beta%201%20release&In-Reply-To=%3C4D9C1832.3070502%40NorthTech.US%3E"
+ TITLE="[Mageia-marketing] Plan - stuff to do pre Beta 1 release">Bradley at NorthTech.US
+ </A><BR>
+ <I>Wed Apr 6 09:37:22 CEST 2011</I>
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+<PRE>-----BEGIN PGP SIGNED MESSAGE-----
+Hash: RIPEMD160
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+
+On 04/05/2011 10:55 AM, Anne nicolas wrote:
+&gt;<i> 2011/4/5 Patricia Fraser &lt;<A HREF="https://www.mageia.org/mailman/listinfo/mageia-marketing">trish at thefrasers.org</A>&gt;:
+</I>
+&gt;&gt;<i>
+</I>&gt;&gt;<i> I'm feeling a bit confused here.
+</I>&gt;&gt;<i>
+</I>&gt;&gt;<i> Is there actually anything wanted from the marcomm team of 1, or not?
+</I>
+Well Trish, I'm thinking that perhaps we've gotten out of the whole a
+little lethargically, waiting for other things to happen we may have
+felt was necessary.
+
+On the develpment side, it's not so unlike and automatic process where
+each member knows what needs to be done and has been doing pretty much
+the same thing in packaging and testing and other typical software
+related functions.
+
+Yet what I've seen here from our team is something amidst the bootsrap
+process of the Mageia council, and other 'departmental' aspects of
+bringing the entity to life as a product or service.
+
+As someone coming primarily from the technical side of things, I can say
+that if neccessary, we just put our heads down and plow through what
+needs to be done, in order to make the tool work.
+
+We don't have to have a name for what we're doing, or a palatable face,
+since in the purest sense, functionality and utility is truely all that
+is required.
+
+But that doesn't make for the brand, or name recognition in the public
+sector (regardless of how techie or not the audience is).
+
+It's really great that you stepped over to take the chair for the marcom
+team now that the Council is actually seated, and to be fair, a nod (as
+you suggest via the semination across the organization of marketiing
+material) is required from *somewhere* on our part - if for no other
+reason that to NOT get things wrong, like the details or the message.
+
+Until now, and the point where you offered to represent Marcom in the
+Council meetings, I think we were effectively hamstringed in our ability
+to move forward - unless it was unilaterally. Something we didn't want
+to do, and rightfully so.
+
+&gt;&gt;<i>
+</I>&gt;&gt;<i> If not, then is there a reason to have the team at all?
+</I>
+That depends on whether we want a message to effectively permeate the
+industry. My Guess is yes, but expect to be marginalized and discounted
+ at every turn of events.
+
+Instead of coming up with the message, in a FOSS tech driven project, as
+opposed to a corporate beaurocratic enterprise, the pace of development
+and innovation usually far exceeds the pace at which Marketing can
+envision, develop, brand, and deliver OUR contribution, so in light of a
+completely different development ethic and control structure on the tech
+side, our mission might be (instead of forming the message and brand),
+to define what the tech side has produced, and remain proactive enough
+to guess where it's all going.
+
+In the FOSS community, R&amp;D immediately precedes release. Not like
+corporate enterprise where releases can be held until the entire package
+can be released as a cohesive web.
+
+It's no one's fault, it's just a different paradigm we're going to have
+to embrace, and have our pencils and erasers handy at every turn.
+
+&gt;<i>
+</I>&gt;<i> My point of view for now :) :
+</I>&gt;<i>
+</I>&gt;<i> We should prepare all process for beta2 and next releases. Time is a
+</I>&gt;<i> bit short for beta1. It took time to release isos and on my side I'm
+</I>&gt;<i> just finalizing things. What I suggest is formalize this for beta2.
+</I>&gt;<i> WDYT ?
+</I>&gt;<i>
+</I>
+Well Anne, since you asked, and in light of what I related as my
+observations above, I would recommend that we give Patricia our full
+support going forward with our position of relevance there, and also to
+just forget about beta2 and focus on Mageia 1 RC1 or Stable - it is the
+ second week of April, and there is quite a lot still on the plate to
+deliver our complete package for Mageia 1 in June.
+
+In the meantime, Patricia will be able to engage in the process of
+enforcing a place of relevance for Marcom in the Mageia Universe :)
+
+&gt;&gt;<i>
+</I>&gt;&gt;<i> Cheers...
+</I>&gt;&gt;<i>
+</I>&gt;&gt;<i> --
+</I>&gt;&gt;<i> Trish Fraser, JD9R RQ2D
+</I>&gt;&gt;<i> 52.4161N,16.9303E
+</I>&gt;&gt;<i> di apr 5 19:13:27 CEST 2011
+</I>&gt;&gt;<i> GNU/Linux 1997-2010 #283226 counter.li.org
+</I>&gt;&gt;<i> andromeda up 0 hour(s), 53 min.
+</I>&gt;&gt;<i> kernel 2.6.33.7-desktop-2mnb
+</I>&gt;&gt;<i> --
+</I>&gt;&gt;<i>
+</I>&gt;&gt;<i> _______________________________________________
+</I>&gt;&gt;<i> Mageia-marketing mailing list
+</I>&gt;&gt;<i> <A HREF="https://www.mageia.org/mailman/listinfo/mageia-marketing">Mageia-marketing at mageia.org</A>
+</I>&gt;&gt;<i> <A HREF="https://www.mageia.org/mailman/listinfo/mageia-marketing">https://www.mageia.org/mailman/listinfo/mageia-marketing</A>
+</I>&gt;&gt;<i>
+</I>&gt;&gt;<i>
+</I>&gt;<i>
+</I>&gt;<i>
+</I>&gt;<i>
+</I>
+- --
+Bradley D. Thornton
+Manager Network Services
+NorthTech Computer
+TEL: +1.760.666.2703 (US)
+TEL: +44.702.405.1909 (UK)
+<A HREF="http://NorthTech.US">http://NorthTech.US</A>
+
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+</PRE>
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